Bijes javnosti

“Bijes javnosti” refers to a phenomenon in human resources and organizational management describing the public outrage or backlash that occurs in response to perceived injustices, unethical practices, or mismanagement within a company. This term can encompass a variety of issues, including employee treatment, corporate governance, diversity and inclusion policies, and environmental practices. When a significant number of stakeholders—such as employees, customers, or the general public—express dissatisfaction or anger towards an organization’s decisions or actions, it can lead to reputational damage, loss of trust, and financial repercussions. Effectively managing “bijes javnosti” requires clear communication, transparency, and a proactive approach to stakeholder engagement to restore confidence and mitigate any negative impact on the organization’s brand and operations.